Digital Marketing Services We Provide for Logistics Services
Following are some of the digital marketing services we provide you. You can easily see that they span a lot of areas and are complicated to handle alone. Because of our experience, we will be able to give you quickly and efficiently. We also work on a carefully planned marketing budget.
Web design
- Web design is the first thing we improve in the logistics business we pair up with. This is because a good web design attracts a lot of new customers and makes the existing customers happy with it. This involves a lot of things, from redesigning the user experience layer if necessary and updating the website with new technologies. This is done by the in-house UX designers and web developers in Blinkbee. We also make it mobile device compatible, as most people use internet services through their phones these days and this becomes very important for business. We also update the security of the website.
Search engine optimization (SEO)
- SEO stands for search engine optimization and is one of the most important services in digital marketing for logistic companies. We will make sure your website is the one that comes up at the beginning of the search results when your customers search for services that you provide. This involves setting up a lot of backlinks to your logistics website and using the appropriate keywords. A big step in search engine optimization involves competitor research, so we will also tell you what you should do to beat the competition. Search engine algorithms are very dynamic and SEO is a difficult thing to perfect, but as we have years of experience, we will help you achieve your goals through our expertise.
Email marketing
- Email marketing is one of the cheapest tactics in digital marketing that has the potential to boost your logistics business with a large profit margin. It involves making potential customers subscribe to your email service and then sending them personalized emails. These personalized messages can be automated to send them festive offers and special discounts on products they actually want and then persuade them to buy more from your service. Customer loyalty, interest and trust is captured quite well by this method. Email marketing is highly beneficial if your customers are other businesses, as they like talking to their partners on email. It is also fairly well-received by end-users.
Content marketing
- Content marketing involves creating interesting content that is relevant to your business and posting it regularly on your website. Text is paired up with image and video content for this process. Some web design practices are also followed. Content marketing increases organic visitors to your business, and also helps search engine optimization. Content is said to be the king of digital marketing as it has the highest potential of gaining new customers in an almost guaranteed manner. However, presenting your content in a wrong manner can incur penalties from search engines and may cause you to lose your SERP ranking. We will with our expertise prevent that from happening.
Social media marketing
- When end users are concerned, social media marketing is better than any other tactic as most end-users use social media. We collaborate with already famous people to sponsor your content, promote your products or services using these social media and come up with unique taglines and content that can quickly go viral on these sites. Measuring the impact of Social media marketing is difficult because it affects your company indirectly, but without it, you will be missing out on a lot of internet traffic. We will help you optimise strategies correctly because of our expertise.
